Starting a Successful Business Online - Building Your Business Education

Not too long ago one of my readers posted the following question on my support desk:

How do I get started in internet marketing?

It was unnecessary to post such a question. With over 1000 pages alone on my blog, and 100s of resources on my site, all he had to do was to decide what he needed to know and then read the resources available.

Getting your business education is similar. However, you can really cut your learning curve if you stick to what you know and build on it. This is an area where many newbies fail: they choose to venture into topics they know nothing about without bothering to learn anything new.

Your first step in building your business education so you succeed online is to determine what you already know. Then, ask yourself, how will this help you achieve what you want to achieve online?

Next, if there's something new you need to learn, like marketing, then choose three general books on the topic to get you started. Visit your local library to find books on marketing, especially internet marketing. Try to stick to titles that have been published in the last two years. This will help you start off with knowledge that is up to date, and you won't waste your time implementing techniques that don't work.


If you can't find any titles to help you, then visit free eBook directories and do a search. The most popular document directory on the internet is Scribd, and it contains millions of documents, including ebooks, and books on just about any topic you can imagine. You are sure to find something here that will help you learn what you want to learn.

Another place to visit is Amazon. Amazon offers millions of books and magazines on just about any topic you can imagine. This includes audio books if you prefer audio. You'll save a lot of money shopping here as many of the books are discounted, and you may even be able to buy used copies of the books you want, saving you even more money.

The point here is this: start by learning the basics. This is how general books on a topic will do that. Once you've read three general books, you'll have a good foundation on your topic. This will allow you to determine what you need to learn next in order to pursue a successful business.
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